Simple Website Design

You would think that in today’s online world, all websites would be easy for visitor to navigate.  Well, we know that isn’t true.  There are thousands, scratch that, millions of websites that are cluttered with ads, text, hidden buttons, and confusing messages.  The good news is there are young companies that seek to improve the way visitors use and interact with websites. 

One of my new favorite websites is Acts of Sharing.  This site is a fantastic example of how to sell a message/brand/idea through the use of simple website design,  video, community based forums, and clean navigation.  The colors, white space, large buttons, heavy footer, simple text, make this site a winner.  Even more impressive, Acts of Sharing took a rather complex idea – connecting people in communities, or “friends” and allowing them the ability to borrow and share books, DVDs, video games, and more.

Right now, Acts of Sharing is only serving three cities in Texas.  As more people sign up and start sharing their collections, the website will grow into other cities.  I would encourage you to check out their website to not only get an idea of what simple website design looks like, but also to help Acts of Sharing grow into your city.

Side note – I predict Acts of Sharing will become as popular as Groupon.